ソ カンフン   SO Kanfun
  徐 康勲
   所属   広島修道大学  商学部
   職種   助教
言語種別 英語
発行・発表の年月 2020/03
形態種別 学術論文
査読 査読有り
標題 A Content Analysis of International Airline Alliances Mission Statements
執筆形態 単著
掲載誌名 Business System Research
掲載区分国外
巻・号・頁 11(1),pp.89-105
頁数 17
著者・共著者 Gang-Hoon Seo
概要 Background:
Mission statements have come to play an important role as tools for organizational value sharing.
Objectives:
This study aims to shed light on what types of values are highlighted in international airline alliance members’ mission statements, and whether there are significant differences or not.
Methods/Approach:
Quantitative content analyses have been conducted with the goal to investigate mission statements of 61 members of international airline alliances: Star Alliance, SkyTeam, and oneworld.
DOI 10.2478/bsrj-2020-0007