Present specialized field
Academic background
Research activities
Business career
Book and thesis
Subject
    （Last updated : 2025-06-18 16:27:23）
  YAN Xiuyan
   Hiroshima shudo University  The Faculty of Commercial Sciences
   Assistant Professor
■ Present specialized field
●Specialized field
Other 
●Keyword
●The main research themes
●Capable of joint research and research consultation content
■ Academic background
1. 2019/04～2021/03 Ritsumeikan University Graduate School, Division of Administration 〔Master degree program〕 Completed
2. 2021/04～2024/03 Ritsumeikan University Graduate School, Division of Administration 〔Doctoral course〕 Completed
■ Research activities
1. 2025/04～ Korean Marketing Association
■ Business career
1. 2024/04～ Hiroshima shudo University The Faculty of Commercial Sciences Assistant Professor
■ Book and thesis
1. Thesis Relations among consumer boycotts, country affinity, and global brands: The moderating effect of subjective norms (Collaboration) 2025/03
2. Thesis Do many options result in listening to oneself or others during boycott campaigns? (Collaboration) 2024/07 Link
■ Subject
1. Consumer Market Research
2. Freshperson Seminar
3. Global Marketing
4. Marketing Research
5. Seminar I
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